NOSH
Project: website copy, product naming, consulting
Nosh is a shiny new baby/kid brand that took a classic baby snack and revamped it. The products stand out on shelves in the baby aisle -- they've boldly used the color black for packaging!
I also named and helped develop a very cool product that -- alas! -- ended up getting scrapped due to sourcing and manufacturing logistics. Pouring one out for the product that will never be.