Project: packaging copy, taglines, and website copy.
PACT Apparel is a brand out of Boulder, Colorado that creates sweatshop-free super soft organic cotton basics that feel great and go easy on the environment. (They're organic and Fair Trade!)
A neat part about this project was the focus on how everything is sustainably sourced -- "from the farmer planting the seed to the seamster sewing the final stitch."
So for PACT, it's not just about buying cozy underwear -- it's also about being an impetus for change in a society where fast fashion is king.